Hmmm. £400 a year for insulin isn't a huge amount. Cutting costs is a good thing, where possible, but development of new products is an essential part of improving insulin management, and if there is too much movement towards penny pinching, and away from supporting new technology, and products, companies might be less likely to get involved in product development.
I understand there are issues with the high cost of insulin in the US, and other countries, where people have to pay for it themselves, but better management of diabetes is an essential part of reducing the most high cost aspect of diabetes, complications. This sort of short termism could be problematic.