Its because we are an easy target.
What if we are at a xmas party in our best waistcoat or dress and dont want to look 'lumpy'?
The diabetic.co.uk wristband is the last thing that I would want to wear when dressed in my best frock and high heals, but thats another story. :lol: and if you can think of something that I can wear around my wrist and will make me not look lumpy in my suit we are onto a winner. Especially if the lumpy bit round my middle dissapears. :mrgreen:
Personally I thing the gadgets and gizmos produced for diabetics are done so without asking anyone what they actually want. Meters must be designed by people who have never had to use one. Wristbands designed by someone without any thought to the people that are going to wear them. Great idea but the idea is of no use if people don't want to wear it.
Look at the advances in mobile phone technology then look at your meter. Worlds apart, and its not as if these companys have no money to develop them. But they want them to be cheap and "give away" so they can make more profit on sticks.
Back to your wristbands, you are right they cost pennys to make, but its the service they are selling thats where the profit is and how good is the service you are paying for? You hope never to find out. How many good call center / support services (apart from 999 emergency services) have you used.
You could just make your own wrist band for very little, some leather, some letter/number stamps (or even write) on it and a clothes popper or velcro and have on it "Medical Alert in case of emergency phone ?????" or something like the leather tags you put on luggage where you slide your name and address under the plastic sleeve. You could have any colour you wanted and co-ordinate it with your outfit.
Personally for the xmas party I prefer, "I am diabetic , not drunk" written on my forehead in lipstick.