To quote from one of there blog posts:
(The list of investors in VirtaHealth is very impressive, each of these investors is also on the board of other companies who are likely to become their customers. VirtaHealth is now all over the investing press in the UK based on how much money companies can save using them. All without having to get 'approval' from the health care establishment.)
In our own internal cost savings analysis, we estimate average employer savings of nearly $10,000 in the first 24 months for each person living with type 2 diabetes who enrolls in the Virta Treatment.
Remember that most health care in the USA is paid for by employers, and hence VirtaHealth only needs to convert one accounting department at a time to the benefits of "low carb" without having to get all doctors etc on side! Then the employers will start paying for virta health (with a discount) and promoting it to their employees with Type2.
(The list of investors in VirtaHealth is very impressive, each of these investors is also on the board of other companies who are likely to become their customers. VirtaHealth is now all over the investing press in the UK based on how much money companies can save using them. All without having to get 'approval' from the health care establishment.)
see https://blog.virtahealth.com/the-economic-benefits-of-type-2-diabetes-reversal/