'Diabetes.co.uk is part of Diabetes Digital Media Ltd, based in the heart of England. Since 2007, Diabetes.co.uk has grown into the largest diabetes community in Europe and receives over 1 million users a month. Diabetes Digital Media is a private organisation with an established 'community-profit' culture. Whatever we do, we always act with the diabetes community's interest at heart.
Diabetes.co.uk reinvests money earned from this website into developing our community, useful and informative content, education programs, apps and interactive tools to aid the community. Please see Our Mission for further information.'
http://www.diabetes.co.uk/about.html
From the Mission Statement.
'Finding the right diet: diabetes and low-carb
On the forum, we've seen a staggering amount of anecdotal evidence in favour of the low-carb diet. Dr. David Unwin, inspired by the stories he read there, has since conducted several studies, and found that the low-carb diet reduces HbA1c levels and aids weight loss in people with type 2 diabetes.
We don't push the low-carb diet onto anyone - for some people, it won't work. We encourage people to make their own decisions, and we offer our support regardless of what diet they follow. We urge people with diabetes to check with their doctor before making any major dietary changes.
That said, we're committed to providing comprehensive resources to anybody interested in following the low-carb diet. On World Diabetes Day 2015 (14 November), we launched the Low-Carb program, a structured education course for people interested in the low-carb diet. We believe dietary guidelines need to change, to provide more flexibility and encourage improved diabetes control, and it's our mission to change them.'